At Reforged LLC ("Reforged", "we", "us", or "our"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard information when you use Sendfully and its related services (collectively, the "Services").
1. Information We Collect
1.1 Personal Information
When you create an account or make a purchase through the Services, we may collect Personal Information such as your name, email address, and payment information.
1.2 Business Information
When you create an organization or team, we collect business-related information such as organization name, description, website URL, logo, and team configurations.
1.3 Contact and Email Data
We collect contact information that you upload or create in your account, including email addresses, names, and custom metadata about your contacts. We also collect the content of email newsletters you create and send through our Services, including email subject lines, message content, and sending configurations.
1.4 Email Deliverability Metrics
When you send emails through our Services, we automatically collect technical delivery information necessary for email infrastructure, including delivery status, bounce notifications, and delivery confirmations. This data is essential for maintaining email deliverability and identifying technical issues.
1.5 Subscriber Engagement Data
If you choose to enable tracking features for your sending domain, we may collect engagement metrics such as email opens and clicks to help you measure the effectiveness of your campaigns. This tracking is entirely optional and can be enabled or disabled at your discretion.
1.6 Usage Information
We may automatically collect Usage Information when you interact with the Services, such as your device type, browser type, IP address, broad geographic location, pages visited, and actions that you take (e.g., creating email broadcasts, managing contact lists).
Any feedback submitted to us is stored and may be used to improve the Services.
1.7 Information We Do Not Collect
We do not knowingly collect any Sensitive Information, such as race, ethnic origin, political opinions, religion, health, or other categories considered sensitive under applicable laws. We do not read or analyze the content of your emails for advertising or marketing purposes.
2. How We Use Information
2.1 Personal and Business Information
We use Personal and Business Information to:
- Provide and maintain the Services, including processing your payments and account management.
- Manage your organization, teams, and team member access.
- Communicate with you about the Services, respond to your inquiries, and provide customer support.
- Personalize your experience with the Services.
- Comply with legal obligations and enforce our policies.
2.2 Contact and Email Data
We use Contact and Email Data to:
- Send email newsletters and broadcasts on your behalf to your contacts.
- Store and manage your contact lists and subscriber information.
- Enable you to create, edit, and schedule email campaigns.
- Process unsubscribe requests and manage contact preferences.
2.3 Email Deliverability Metrics
We use Email Deliverability Metrics to:
- Monitor email delivery status and identify delivery issues.
- Improve email deliverability and system performance.
- Detect and address technical problems with email sending.
- Maintain the health and reputation of email sending infrastructure.
- Detect and prevent fraud, abuse, and other security risks.
2.4 Subscriber Engagement Data
If you have enabled tracking features, we use Subscriber Engagement Data to:
- Provide you with analytics and insights about your email campaign performance.
- Help you understand how recipients interact with your emails.
- Generate reports and statistics about open rates and click-through rates.
2.5 Usage Information
We use Usage Information to:
- Provide and operate the Services.
- Understand how users interact with the Services and make improvements.
- Debug and troubleshoot issues with the Services.
- Detect and prevent fraud, abuse, and other security risks.
- Generate aggregated, anonymized statistics about the use of the Services.
3. How We Share Information
We do not sell, rent, or trade your personal information to third parties for their commercial purposes. Your data is only shared as described in this section.
3.1 Within Your Organization
Information collected through the Services may be shared with other members of your organization who have appropriate access permissions to your teams. Team members with appropriate permissions can view and manage contact lists, email content, and analytics data within their assigned teams.
3.2 Service Providers
We may share your information with third-party service providers who perform certain services on our behalf, such as hosting, email delivery infrastructure, payment processing, analytics, and customer support.
3.3 Third-Party Services
We use the following third-party services to maintain and improve the Services:
- Amazon Web Services for hosting and email sending.
- Fly.io for hosting and infrastructure.
- Stripe for payment processing.
- PostHog for analytics and error monitoring.
3.4 Legal Requirements
We may disclose your information if required to do so by law or in response to valid legal processes, such as subpoenas, court orders, or government requests.
3.5 Business Transfers
In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
4. Security
We implement reasonable technical, administrative, and physical security measures to protect your information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
5. Data Retention and Deletion
5.1 Retention
We retain your information for as long as necessary to provide the Services and comply with legal obligations. This includes:
- Account and Contact Data: Retained while your account is active and for a reasonable period after account closure to comply with legal requirements.
- Email Content and Broadcasts: Retained based on your usage and storage needs. We are currently finalizing specific retention policies that may vary by subscription plan.
- Engagement and Analytics Data: Retained to provide you with historical performance metrics and campaign insights.
- Legal and Compliance Data: Some information may be retained longer as required by law, to resolve disputes, or to enforce our agreements.
5.2 Deletion
You can delete your account by contacting us at support@reforged.dev. Upon account deletion:
- We will delete your personal information, account data, contact lists, and email content within 30 days.
- Your contacts will no longer receive emails from your account, and scheduled broadcasts will be cancelled.
- We may retain certain information as required by law to comply with legal requirements, resolve disputes, and enforce our agreements.
- Some aggregated, anonymized data may be retained for analytics purposes.
6. Your Rights and Choices
You have the following rights and choices regarding your information:
- Access and Update: You can access and update your personal information through your account settings.
- Delete Account: Delete your account and associated data as described in Section 5.2.
- Opt-out of Marketing: Opt-out of our marketing communications by clicking the "Unsubscribe" link at the bottom of our marketing emails or by contacting us at support@reforged.dev.
7. Cookies and Tracking Technologies
7.1 Website Cookies
We may use cookies and similar tracking technologies on our website to enhance your experience with the Services and to analyze aggregated usage statistics. Cookies are small text files stored on your device that help us recognize your device and remember your preferences. You can manage your cookie preferences through your browser settings, but please note that disabling cookies may limit certain features of the Services.
7.2 Email Tracking
We automatically collect basic delivery information (such as bounces and delivery status) for all emails sent through our Services. You may optionally enable open and click tracking, which help you understand how recipients engage with your emails.
8. Links to Third-Party Sites
The Services may contain links to other websites not operated or controlled by Reforged ("Third-Party Sites"). The information you share with Third-Party Sites is governed by their respective privacy policies and terms of service, not by this Privacy Policy. We do not endorse or review these sites, so please review their privacy practices directly.
9. Marketing Communications
By providing your email address during the sign-up process, you agree to receive marketing communications from us. These communications may include newsletters, promotional offers, and updates about our products and services. You can opt-out of receiving marketing communications at any time by clicking the "Unsubscribe" link at the bottom of our marketing emails or by contacting us at support@reforged.dev.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. If we make material changes, we will post the revised Privacy Policy on our website and update the "Last updated" date above. We encourage you to review this Privacy Policy whenever you access or use our Services or otherwise interact with us to stay informed about our information practices and the choices available to you.
11. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at support@reforged.dev.